Located in the heart of Burlingame, California, the iconic ice cream sandwich known as "Its It" has been a beloved treat for generations. With a unique combination of creamy ice cream, crunchy cookies, and a decadent chocolate coating, Its It has captured the hearts and taste buds of both locals and visitors alike. This indulgent dessert, steeped in rich history, offers a delightful experience that is not only nostalgic but also deliciously satisfying.
Its It Burlingame is more than just a dessert; it's a cultural icon that represents the spirit and innovation of the region. From its humble beginnings in San Francisco's Playland-at-the-Beach to its current production in Burlingame, Its It has maintained its popularity and charm. The passion and craftsmanship that go into each sandwich are evident in every bite, making it a must-try for anyone visiting the area.
With a wide variety of flavors and a storied past, Its It Burlingame continues to thrive as a testament to the timeless appeal of a well-crafted dessert. Whether you're a long-time fan or a first-time taster, this comprehensive guide will take you through everything you need to know about Its It Burlingame, from its history and production process to where you can find it today. Prepare to embark on a delectable journey through the world of Its It Burlingame, where history and flavor come together in perfect harmony.
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Table of Contents
- The Rich History of Its It Burlingame
- How Its It is Made: The Production Process
- What Flavors Does Its It Offer?
- Nutritional Information and Ingredients
- Where Can You Buy Its It?
- Customer Reviews and Popular Opinions
- Cultural Impact and Legacy
- Creative Ways to Enjoy Its It
- Events and Celebrations Featuring Its It
- Sustainability Practices at Its It Burlingame
- Frequently Asked Questions
- Conclusion
The Rich History of Its It Burlingame
The story of Its It Burlingame began in 1928 when George Whitney, the owner of Playland-at-the-Beach in San Francisco, created the original Its It ice cream sandwich. The concept was simple yet brilliant: a scoop of vanilla ice cream sandwiched between two oatmeal cookies and dipped in dark chocolate. This delightful treat quickly became a favorite among visitors to the amusement park, and Its It was born.
Over the years, Its It has undergone several changes in ownership and production locations. In 1974, the original Playland-at-the-Beach was demolished, and the production of Its It was temporarily halted. However, the treat's popularity was so great that it was revived by a group of San Francisco entrepreneurs who recognized its potential. In 1976, they reopened the Its It production facility in Burlingame, where it remains to this day.
The move to Burlingame marked a new chapter in the Its It saga. The brand expanded its flavor offerings and increased production to meet the growing demand. Today, Its It Burlingame continues to produce the classic treat with the same dedication to quality and flavor that made it a favorite nearly a century ago. The brand's longevity is a testament to its enduring appeal and the affection people have for this nostalgic dessert.
Its It's success can also be attributed to its ability to evolve while staying true to its roots. The company has introduced new flavors and variations over the years, including mint, chocolate, and strawberry, all while maintaining the original recipe's integrity. This balance of innovation and tradition has allowed Its It to remain a beloved treat across generations.
As a result, Its It Burlingame has become more than just an ice cream sandwich; it is a symbol of nostalgia and comfort. For many, enjoying an Its It is a way to relive cherished memories from childhood or create new ones with loved ones. This timeless dessert continues to bring joy to people of all ages, solidifying its place in the hearts of many.
How Its It is Made: The Production Process
The production of Its It Burlingame is a meticulous process that combines traditional methods with modern technology to ensure consistency and quality in every sandwich. The journey begins with selecting the finest ingredients, including premium ice cream, fresh-baked cookies, and rich chocolate coating. Each component plays a crucial role in creating the perfect Its It experience.
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First, the cookies are baked to perfection, striking the ideal balance between crispy and chewy. The original oatmeal cookies are made using a time-honored recipe that has remained unchanged since 1928. This attention to detail ensures that each cookie provides the perfect foundation for the ice cream filling.
Once the cookies are ready, the ice cream is carefully scooped and sandwiched between two cookies. The ice cream flavors range from the classic vanilla to more adventurous options like cappuccino and pumpkin. Regardless of the flavor, each scoop is crafted to deliver a creamy and satisfying experience.
After the ice cream is sandwiched between the cookies, the entire creation is dipped in a rich chocolate coating. This step is crucial, as the chocolate not only adds a layer of indulgence but also helps to protect the ice cream from melting quickly. The chocolate coating is made using high-quality ingredients to ensure a smooth and decadent finish.
The final step in the production process is packaging. Each Its It is individually wrapped to preserve its freshness and flavor. The packaging is designed to be both functional and visually appealing, reflecting the brand's commitment to quality and customer satisfaction.
Throughout the production process, quality control measures are in place to ensure that each Its It meets the brand's high standards. From ingredient selection to final inspection, every step is carefully monitored to guarantee that each ice cream sandwich is as delicious and satisfying as the last.
The dedication to craftsmanship and quality is evident in every Its It Burlingame, making it a treat that continues to delight both long-time fans and new customers alike.
What Flavors Does Its It Offer?
Its It Burlingame offers a delightful array of flavors that cater to a wide range of taste preferences. While the original vanilla remains a fan favorite, the brand has expanded its offerings to include both classic and innovative options. Each flavor is crafted with the same attention to quality and taste that has made Its It a beloved treat for generations.
Some of the popular flavors include:
- Vanilla: The original flavor that started it all, featuring creamy vanilla ice cream between two oatmeal cookies and coated in dark chocolate.
- Mint: A refreshing twist on the classic, with mint-flavored ice cream providing a cool contrast to the rich chocolate coating.
- Chocolate: For chocolate lovers, this flavor boasts a double dose of chocolate with chocolate ice cream nestled between the signature cookies.
- Strawberry: A fruity and refreshing option, with strawberry ice cream that adds a burst of flavor to the classic combination.
- Cappuccino: A sophisticated choice for coffee enthusiasts, featuring cappuccino-flavored ice cream for a rich and aromatic experience.
- Pumpkin: A seasonal favorite, this flavor captures the essence of fall with spiced pumpkin ice cream that pairs perfectly with the oatmeal cookies.
Each flavor offers a unique taste experience while maintaining the signature Its It quality. The variety of options ensures that there's something for everyone, whether you prefer the classic simplicity of vanilla or the boldness of cappuccino.
In addition to these flavors, Its It occasionally releases limited-edition flavors to celebrate special occasions or holidays. These exclusive offerings provide an opportunity for fans to try something new and exciting, adding to the brand's appeal.
The commitment to quality and innovation is evident in each flavor, making Its It Burlingame a delightful treat that continues to satisfy ice cream lovers across generations.
Nutritional Information and Ingredients
Understanding the nutritional content and ingredients of your favorite treats is important, and Its It Burlingame is no exception. While indulging in a sweet treat is always a delightful experience, being informed about what you're consuming can help you make better choices.
Each Its It ice cream sandwich is carefully crafted with high-quality ingredients. The main components include the following:
- Ice Cream: Made from premium dairy ingredients, providing a rich and creamy texture.
- Oatmeal Cookies: Baked fresh with wholesome ingredients, offering a satisfying crunch and flavor.
- Chocolate Coating: A rich layer of chocolate that adds a decadent touch to the sandwich.
The nutritional content of an Its It varies based on flavor, but on average, each sandwich contains approximately:
- Calories: 330-380
- Total Fat: 18-22 grams
- Saturated Fat: 10-12 grams
- Cholesterol: 35-45 milligrams
- Sodium: 150-210 milligrams
- Total Carbohydrates: 40-45 grams
- Dietary Fiber: 1-2 grams
- Sugars: 25-30 grams
- Protein: 4-6 grams
It's important to note that these values are approximate and can vary slightly depending on the flavor and production batch. While Its It is an indulgent treat, enjoying it in moderation can be part of a balanced diet.
For those with dietary restrictions or allergies, it's essential to review the ingredient list carefully. Its It contains dairy, gluten, and soy, which are common allergens. The company takes care to ensure that all ingredients are clearly labeled to help consumers make informed choices.
Overall, Its It Burlingame offers a delectable treat that balances indulgence with quality ingredients. Whether you're enjoying it as an occasional treat or part of a special celebration, Its It remains a delightful and satisfying option for dessert lovers.
Where Can You Buy Its It?
Its It Burlingame has become a beloved treat not only locally but also across the United States. As a result, finding this iconic ice cream sandwich is easier than ever, whether you're in Burlingame or beyond.
Locally, Its It can be found in various retail locations throughout the San Francisco Bay Area. Grocery stores, convenience stores, and specialty shops often carry a selection of Its It flavors, making it convenient for residents and visitors alike to enjoy this classic treat.
For those outside the Bay Area, Its It is available in select grocery stores and retailers across the United States. Many national chains, such as Safeway and Walmart, stock Its It in their frozen dessert sections, ensuring that fans can satisfy their cravings no matter where they are.
In addition to physical retail locations, Its It is also available for purchase online. Several online retailers offer delivery services, allowing customers to order their favorite flavors and have them shipped directly to their doorsteps. This option is particularly convenient for those who may not have access to a local retailer that carries Its It.
For those who prefer a more personalized experience, the Its It Burlingame factory offers tours and a storefront where visitors can purchase freshly made ice cream sandwiches. This unique opportunity provides a behind-the-scenes look at the production process and a chance to enjoy Its It at its freshest.
With a variety of purchasing options available, enjoying Its It Burlingame has never been easier. Whether you're a local or a fan from afar, these delicious ice cream sandwiches are just a trip to the store or a click away.
Customer Reviews and Popular Opinions
Customer reviews and popular opinions play a significant role in shaping the perception of any product, and Its It Burlingame is no exception. With a long history and a dedicated fan base, Its It has garnered a wealth of feedback from both long-time enthusiasts and new tasters.
Overall, Its It receives high praise for its unique combination of flavors and textures. Many customers appreciate the nostalgia and tradition associated with the classic oatmeal cookie and vanilla ice cream sandwich, while others enjoy exploring the newer flavor options.
Positive reviews often highlight the following aspects:
- Flavor Variety: Customers appreciate the diverse range of flavors available, from the classic vanilla to more adventurous options like mint and cappuccino.
- Quality Ingredients: The use of premium ingredients is frequently mentioned, with reviewers noting the rich, creamy ice cream and satisfying crunch of the cookies.
- Nostalgia: For many, Its It is a beloved childhood treat, and enjoying it again brings back fond memories.
- Consistency: Reviewers often praise the consistent quality and taste of Its It, regardless of where or when they purchase it.
While the majority of reviews are positive, some customers offer constructive feedback, such as the desire for more dietary-friendly options or suggestions for additional flavors. Its It Burlingame takes customer feedback seriously and continually strives to improve and innovate while maintaining the integrity of the original product.
Overall, Its It Burlingame enjoys a strong reputation as a beloved and iconic treat, with many fans eagerly anticipating new flavors and seasonal offerings. The positive reviews and loyal customer base are a testament to the enduring appeal and quality of this classic ice cream sandwich.
Cultural Impact and Legacy
Its It Burlingame has left an indelible mark on the cultural landscape of the San Francisco Bay Area and beyond. As a treat that has been cherished for generations, Its It holds a special place in the hearts of many who grew up enjoying its delightful combination of flavors.
The cultural impact of Its It extends beyond its status as a popular dessert. It represents a piece of local history, having originated at the iconic Playland-at-the-Beach amusement park in San Francisco. This connection to a bygone era evokes nostalgia for those who remember the park and its attractions, adding to the treat's sentimental value.
Its Its enduring popularity has also contributed to its status as a cultural icon. It serves as a symbol of the Bay Area's culinary innovation and creativity, showcasing the region's ability to produce unique and memorable food experiences. The brand's commitment to quality and tradition further reinforces its place as a beloved fixture in the local community.
In addition to its local impact, Its It has gained recognition on a national scale. It has been featured in various media outlets, including television shows and food blogs, further cementing its reputation as a must-try treat for ice cream enthusiasts. This widespread recognition has introduced Its It to new audiences and contributed to its growing fan base.
The legacy of Its It Burlingame is one of nostalgia, innovation, and community. Its continued popularity and cultural significance are a testament to the timeless appeal of a well-crafted dessert that brings joy to people of all ages.
Creative Ways to Enjoy Its It
While Its It Burlingame is delicious on its own, there are several creative ways to elevate this classic treat and enjoy it in new and exciting forms. Whether you're hosting a party, looking for a fun dessert idea, or simply want to try something different, these ideas will add a delightful twist to your Its It experience.
Here are a few creative ways to enjoy Its It:
- Its It Sundae: Transform your Its It into a decadent sundae by topping it with whipped cream, chocolate syrup, and your favorite toppings. Add a cherry on top for the perfect finishing touch.
- Ice Cream Sandwich Cake: Layer multiple Its It sandwiches in a baking dish, spreading whipped cream or ice cream between each layer. Freeze until firm, then slice and serve for a delicious and easy ice cream cake.
- Its It Milkshake: Blend your favorite Its It flavor with milk and a scoop of ice cream to create a rich and creamy milkshake. Top with whipped cream and a sprinkle of cookie crumbs for added texture.
- Grilled Its It: For a warm and gooey treat, lightly grill your Its It sandwich on a panini press or grill pan until the chocolate coating begins to melt. Serve immediately for a deliciously indulgent twist.
- Its It Parfait: Create a layered parfait by crumbling Its It sandwiches and layering them with yogurt or pudding. Add fresh fruit, nuts, or granola for added flavor and texture.
These creative ideas offer a fun and delicious way to enjoy Its It Burlingame in new and exciting forms. Whether you're looking to impress guests or simply want to treat yourself, these recipes are sure to delight your taste buds.
Events and Celebrations Featuring Its It
Its It Burlingame is a popular choice for events and celebrations, adding a touch of nostalgia and sweetness to any occasion. Whether you're hosting a birthday party, wedding, or corporate event, Its It can be a delightful addition that guests of all ages will enjoy.
Here are some popular events and celebrations where Its It is often featured:
- Birthday Parties: Its It makes for a fun and unique dessert option at birthday parties. Kids and adults alike will enjoy the classic flavors and the opportunity to create their own ice cream sandwich creations.
- Weddings: Incorporating Its It into your wedding dessert menu is a great way to add a personal touch and offer guests a nostalgic treat. Consider setting up an ice cream sandwich bar where guests can customize their own Its It creations.
- Corporate Events: Its It is a great choice for corporate events and team-building activities. It offers a fun and interactive dessert option that can help break the ice and foster camaraderie among attendees.
- Festivals and Fairs: Its It is a popular treat at local festivals and fairs, where it can be enjoyed alongside other classic carnival foods. Its portability and delicious taste make it a hit with festival-goers.
- Holiday Celebrations: Whether it's a summer barbecue or a winter holiday party, Its It can add a touch of sweetness to any holiday celebration. Consider offering seasonal flavors or creating custom-themed Its It sandwiches to match the occasion.
With its rich history and delicious flavors, Its It Burlingame is a versatile and crowd-pleasing option for a wide range of events and celebrations. Its ability to evoke nostalgia and delight guests makes it a memorable addition to any occasion.
Sustainability Practices at Its It Burlingame
Sustainability is an important consideration for many consumers, and Its It Burlingame is committed to implementing environmentally friendly practices in its production process. From ingredient sourcing to packaging, Its It strives to reduce its environmental impact while maintaining the quality and integrity of its products.
Here are some of the sustainability practices employed by Its It Burlingame:
- Ingredient Sourcing: Its It prioritizes sourcing high-quality ingredients from responsible suppliers. This includes supporting local and sustainable agriculture whenever possible, reducing the carbon footprint associated with transporting ingredients.
- Energy Efficiency: The production facility in Burlingame is equipped with energy-efficient machinery and technology to minimize energy consumption. This helps reduce greenhouse gas emissions and contributes to a more sustainable production process.
- Waste Reduction: Its It is committed to minimizing waste throughout the production process. This includes recycling and repurposing materials, as well as implementing measures to reduce food waste.
- Packaging: Its It uses eco-friendly packaging materials that are designed to reduce environmental impact. The company continues to explore innovative packaging solutions that balance sustainability with product quality and safety.
- Community Engagement: Its It actively engages with the local community to promote sustainability initiatives and raise awareness about environmental issues. This includes participating in local events and supporting environmental organizations.
By incorporating sustainable practices into its operations, Its It Burlingame demonstrates its commitment to environmental responsibility and the well-being of future generations. These efforts contribute to the brand's reputation as a socially conscious company that values both its customers and the planet.
Frequently Asked Questions
What is the origin of Its It Burlingame?
Its It was originally created in 1928 by George Whitney at Playland-at-the-Beach in San Francisco. The treat moved to Burlingame in 1976, where it continues to be produced today.
Are there any dietary-friendly Its It options?
While Its It currently offers traditional ice cream sandwiches, the company is exploring options to accommodate dietary restrictions, such as dairy-free or gluten-free variations.
Can I order Its It online?
Yes, Its It is available for purchase online through various retailers. This allows customers to enjoy their favorite flavors delivered directly to their doorstep.
Does Its It offer factory tours?
Yes, the Its It Burlingame factory offers tours where visitors can learn about the production process and purchase freshly made ice cream sandwiches.
What is the most popular Its It flavor?
The original vanilla flavor remains the most popular, cherished for its classic combination of creamy vanilla ice cream and oatmeal cookies coated in chocolate.
How does Its It support sustainability?
Its It employs various sustainability practices, including responsible ingredient sourcing, energy-efficient production, waste reduction, eco-friendly packaging, and community engagement.
Conclusion
Its It Burlingame is more than just an ice cream sandwich; it's a beloved cultural icon with a rich history and enduring appeal. From its humble beginnings at Playland-at-the-Beach to its current production in Burlingame, Its It has captured the hearts of dessert lovers for generations. With its unique combination of flavors and textures, commitment to quality, and innovative spirit, Its It continues to delight both new and long-time fans alike. Whether you're enjoying it on its own, at an event, or in a creative recipe, Its It remains a timeless treat that brings joy and nostalgia to every bite.
